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Improve marketing practices

For over 10 years, Invox has been supporting B2B companies in their demand and lead generation strategies, mobilizing its expertise in content marketing, marketing automation and digital prospecting.

As a partner of H7, Invox is committed to helping start-ups learn the fundamentals of effective marketing, supporting them in implementing concrete actions and sharing best practices based on its experience with scale-ups and major accounts.

This partnership is part of a shared desire to help H7 entrepreneurs structure their marketing strategy and turn their ambitions into measurable results.

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Key expertise

Training & skills development

Through the Focus Marketingprogram, Invox provides start-ups with the keys to a successful marketing strategy. These sessions enable entrepreneurs to make step-by-step progress on the fundamentals of demand generation.

Operational support

Invox experts share their methods, tools and best practices to help start-ups structure and implement concrete marketing actions. Objective: transform strategy into measurable results.

Sharing experience and best practices

Invox enriches the H7 community by sharing feedback and case studies from its own activities with scale-ups and major accounts. Start-ups benefit from inspiring examples and directly actionable advice.

Our projects with Invox

TRAINING

Focus Marketing

Once a year, Invox invites five H7 start-ups to take part in Focus Marketing, an intensive four-month training course designed to help start-ups structure and optimize their marketing strategy.
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The team

They put their expertise at the service of H7 start-ups.

Guilhem Bertholet

Founder & CEO

Julie Cousin

Head of Consulting

Justine Bruckert

Marketing Manager

    "H7 allows us to share our marketing recipes with the start-ups in the various programs. But the exchange goes both ways: the venue, the start-ups, the events, it's a great cocktail for us too to be challenged, learn, and grow in contact with the ecosystem!"

    Guilhem Bertholet
    Founder & CEO

    "Start-ups need to find their market-fit, but also very quickly prove that they are capable of generating a sustainable and scalable pipeline of leads and opportunities. Invox is proud to help them - particularly during the Marketing Focus - to structure their 'Demand Generation Machine'!"

    Julie Cousin
    Head of Consulting

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      About Invox

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      Invox is a B2B Demand Generation and Lead Generation agency. Its team of 40 experts supports software publishers, manufacturers, consultancies and B2B service companies (transport, logistics, construction, real estate, etc.) in :

      • Express their expertise (Content Marketing: blogs, white papers, infographics, case studies, videos...)
      • Attract qualified traffic (SEO, SEA)
      • Engage their audiences on LinkedIn (page, Ads, Advocacy programs, Social Selling...)
      • Optimize contact database processing (Marketing Automation, Scoring, Nurturing, Data Quality, etc.)

      Invox is involved both in the strategic recommendations phase and in the operational implementation of these various mechanisms.

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