Stay focused
on the essentials.
At a time when entrepreneurial knowledge is available everywhere, and often free of charge, it's curation that makes the difference. If the best practices are now well known, we can help you apply them to your own reality.
For 3 months, we create the conditions for you to meet the people who will become your mentors, your partners and maybe even your investors.
Stay focused
on the essentials.
At a time when entrepreneurial knowledge is available everywhere, and often free of charge, it's curation that makes the difference. If the best practices are now well known, we can help you apply them to your own reality.
For 3 months, we create the conditions for you to meet the people who will become your mentors, your partners and maybe even your investors.
Application deadline: April 7.
Program start date: April 15.
Program duration: 3 months' support and 1 month's additional accommodation.
The right advice at the right time
Learn from the best
Share your challenges
Compare your practices through regular exchanges with your start-up manager and other prizewinners. in the class.
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Find solutions
Interact every month with a board made up of 2 to 4 entrepreneurs and talents from Lyon's most successful businesses.
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Create links
Take part in two exclusive dinners and a lunch with mentors and a selection of H7 partners. Network in an informal setting.
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Stay focused
Gain visibility
Take advantage of H7's network and visibility to spread your messages with a communication plan and content dedicated to your start-up.
to your start-up.
Pit at Demo Day
Present your solution at zero to one, the start-up event, to over 1,200 participants including investors, partners, talent and journalists.
Take advantage of the best deals
Save thousands of euros with discounts on the best software,
tools and online services.
Batch 02 mentors
A graduate in employment law and HR professional for over 17 years, Jessica has dedicated her expertise to the healthy and sustainable growth of technology companies such as Accenture, Orange, PhotoBox, Shift Technology and Ornikar. Now at the helm of Bloomays People, she helps companies integrate seniority and HR expertise to structure their processes, consolidate their practices and optimize their organizational performance.
Founder of Yurplan in 2010, François has been working in the events and digitalization sector for over 13 years. An expert in technology and ticketing, he is passionate about supporting event industry players in their digital transformation, in order to strengthen interactions before, during and after events.
Juliette founded Adéa Présence at the end of her studies, a home assistance structure that she developed over 11 years to provide alternative support for the elderly and disabled. In 2016, she was appointed Vice-President of the Auvergne-Rhône-Alpes Region, responsible for infrastructure, the economy and digital uses. Her mandate was marked by the creation of the Digital Campus and the opening of Ecole 42 in Lyon. Since July 2021, she has been supporting projects in healthcare, education and industry, before joining Huggy, a circular recruitment start-up.
An entrepreneur since the age of 19, Johan has co-founded various projects in the field of the future of work and hospitality, including the SOFFFA coworking spaces in 2014, the "La Baraque Originelle" guesthouse and the "La Cité des Halles" tier-lie in 2021. Entrepreneur by day, he is an event programmer by night for the iconic "FoodSociety". In 2022, he launches ballad.club with Amaury Dupouey to redefine the relationship with work, supported by two fund-raising campaigns.
After a career in finance and HR in international technology environments, Simmons specializes in human resources, creating her own HR consulting and web writing business. She shares her expertise through the podcast Connecting Leaders podcast, and is involved in organizations such as the NGO Passerelles Numériques and shareholder committees of CAC40 companies.
Charles heads up Jaberson Avocats, which he co-founded in 2017 after 10 years with a leading business law firm. Since 2024, Jaberson has been the fastest-growing law firm in the French TOP 150, and the only French firm to be awarded the Great Place To Work label. Today, Jaberson Avocats comprises more than 40 talents in 5 offices.
An expert in M&A and private equity, Charles has been assisting managers of small and medium-sized companies, start-ups and investors in their growth and strategic decision-making for almost 20 years.
With over 20 years' experience in tech and digital, David has accompanied groups such as OL, AlloCiné, TF1 and PriceMinister in their digital transformation, holding positions as CDO, CIO and CTO. He has also co-created five companies, including one startup that was sold, and supported over twenty startups, while investing in ten of them. Passionate about entrepreneurship, creation in all its forms and change management, he puts his expertise at the service of innovation.
As an expert in innovation financing, every year he helps dozens of start-ups set up an optimized financial roadmap, including Bpifrance, banks, subsidies and calls for projects. By meeting more than 300 project leaders a year, from a wide range of sectors and business models, he develops an in-depth culture of innovation, which he strives to pass on to the ecosystem. As an occasional investor, he makes his knowledge and network available to the "future nuggets" of the Shortcut program, alongside partner H7.
With over 10 years' experience in B2B SaaS marketing, Adrien has a proven track record in developing go-to-market and revenue generation strategies for technology start-ups. He co-founded and led Indy's marketing to reach 50,000 customers, $10 million in annual recurring sales and $50 million in funding within five years.
Jimmy is a serial entrepreneur with a passion for science, technological progress and entrepreneurship.
A graduate of Centrale Lyon and emlyon, he also taught for over four years at this prestigious business school.
Co-founder of Neuralytics, a company specializing in the development of artificial intelligence solutions for automotive distributors, he led his company until its acquisition by the Cosmobilis group in 2022, where he now holds the position of Chief Data Officer.
A graduate of HEC Paris, Michel began his career in product and marketing at companies such as Google and Captain Train. In 2017, he noted: "Companies need a new type of bank to unlock to unleash their potential. So he co-founded the 1st independent French bank: TrustBK, which today has become Memo Bank. His goal is to make Memo Bank the benchmark bank in Europe for all businesses. for all businesses.
An actuary by training, Julien has spent more than 20 years in actuarial consulting, assisting companies with the social protection of their employees. In 2020, he set up several companies before launching Gedeon, an insurtech dedicated to retirement, in 2022.
Cédric is a part-time Chief Marketing Officer, with over 15 years' experience in C-Level management, steering digital, marketing, branding and communications strategies. He has supported both hyper-growth start-ups and major corporations in their digital transformation.
Passionate about the business world, Pierre-Alexandre has been assisting small and medium-sized businesses in their development for over 10 years, and innovative companies for the past 2 years. Formerly a branch manager in Gerland, Pierre-Alexandre is now in charge of innovation for Crédit Mutuel du Sud-Est, a founding partner of H7. His mission: to support innovation through the 4S competition and the financing of companies with strong growth potential.
Guillaume Koelsch is an entrepreneur and investor with a background in finance and marketing. His activity revolves around several strategic missions:
He manages K-Investissement and TKT Holding, two investment funds dedicated to supporting fast-growing companies. At the same time, he co-founds and develops innovative companies, notably Compagnie Française du Conteneur and Le-Box, specialized in the maritime container sector.
With a vision that combines finance, entrepreneurship and development strategy, Guillaume Koelsch helps companies expand and optimize their business models.
Cédric created the digital totem pole in France's leading metropolis after founding a shipping container processing company, which he sold in 2019. He is convinced that entrepreneurship is a powerful vector for realizing one's dreams, sharing one's convictions and having a concrete impact on one's environment. He has also put his experience and knowledge at the service of cultural projects such as Nuits Sonores, run by Arty Farty, of which he was treasurer, and Le Sucre, of which he was general manager.
At the age of 25, Romain co-founded Welco, a start-up that is revolutionizing parcel collection, offering an efficient alternative to home delivery, while strengthening social ties and responding to environmental issues. Thanks to its growth and fund-raising, Welco gains significant market share every year. A multi-entrepreneur, Romain is driven by the common sense of a farmer and convinced that innovation must be a lever for revitalizing our regions. His ambition is to create an innovative local ecosystem capable of giving economic and social impetus back to the countryside.
Benjamin Bonnell is the founder of Expand in Africa, a consulting and investment company dedicated to accelerating business development in Africa. Through a strategic, operational and financial approach, Expand in Africa supports start-ups, SMEs and large corporations in their expansion on the continent. The company relies on a network of 25 experts in 10 countries to offer tailor-made solutions and maximize its customers' impact. Benjamin is also the founder of possible.africa, a media and intelligence platform offering tools for identifying B2B opportunities, managing business relationships and accelerating growth in Africa, as well as the African Tech Industry business club, a space for exchange and collaboration for key players in the African business ecosystem.
Driven by a deep passion for the continent's economic, social and technological transformation, Benjamin is actively engaged alongside the entrepreneurs and businesses shaping Africa's future.
A graduate of Grenoble Ecole de management with a passion for new technologies, Julien began his career holding marketing and sales positions in French scale-ups. In 2019, he helped launch H7, creating the support programs followed by +250 start-ups. For the past two years, he has been managing the structure and working on its national outreach, notably through the zero to one event, which he co-founded.
Axel is CEO and Product Manager of HIGHLIGHT and StorytoDoc, a member of the FrenchTech Auvergne-Rhône-Alpes TC and co-host of Digital League's Product Club. A SaaS specialist, he has created 12 solutions and developed SaaSStarter.io to optimize product documentation and accelerate the launch of startups. With experience ranging from engineering to marketing, he regularly takes part in events and podcasts to share his expertise on innovation, product management and documentation efficiency.
Top speakers
The experts
Meet the talents of the finest start-ups to challenge your strategic and operational challenges.
Marketing, products, financing, human resources: for shortcut, they'll all be sharing their advice with you.
Founder of Yurplan, a company set up in 2010, François has been working in the events and digitalization sector for 13 years. As a tech and ticketing professional, he is passionate about supporting digitalization to help create links before, during and after an event.
Founder of Yurplan, a company set up in 2010, François has been working in the events and digitalization sector for 13 years. As a tech and ticketing professional, he is passionate about supporting digitalization to help create links before, during and after an event.
In 2014, Romain co-founded lePERMISLIBRE with Lucas Tournel. This platform facilitates contact between driving instructors and candidates throughout France. Thanks to its digital, flexible and cost-effective approach, it has attracted over 470,000 applicants. In February 2023, lePERMISLIBRE will go public, bringing together over 1,000 teachers in more than 550 towns across France.
A graduate in employment law and HR professional for over 17 years, Jessica has put her energy into the healthy and sustainable growth of companies in the tech sector, such as Accenture, Orange, PhotoBox, Shift Technology and Ornikar. Now at the helm of Bloomays People, she assists customers who wish to bring seniority and HR expertise on board their teams, in order to structure their processes, consolidate their practices and optimize their organizational performance.
Founder of Yurplan, a company set up in 2010, François has been working in the events and digitalization sector for 13 years. As a tech and ticketing professional, he is passionate about supporting digitalization to help create links before, during and after an event.
The speakers
Meet the talents of the finest start-ups to challenge your strategic and operational challenges.
Marketing, products, financing, human resources: for shortcut, they'll all be sharing their advice with you.
A graduate in employment law and HR professional for over 17 years, Jessica has put her energy into the healthy and sustainable growth of companies in the tech sector, such as Accenture, Orange, PhotoBox, Shift Technology and Ornikar. Now at the helm of Bloomays People, she assists customers who wish to bring seniority and HR expertise on board their teams, in order to structure their processes, consolidate their practices and optimize their organizational performance.
After graduating from HEC business school in 2011, Fatma co-founded "Collectif du 31" in the same year, with the aim of helping foreign students find work in France. After a parallel career at KPMG, she decided to start afresh and in 2015 launched Hello Charly, the first free 100% personalized school and career guidance app.
Gaspard has been passionate about entrepreneurship and the digital world since he was 13. He decided not to continue his studies to launch himself fully as an entrepreneur. In 2019, after meeting his future partner, they embarked on the creation of a new social network - MYM - to create an ad-free space for users and remunerative for content creators. By 2023, MYM will have sales of €100 million, 14 million users and over 50 employees.
Founder of Yurplan, a company set up in 2010, François has been working in the events and digitalization sector for 13 years. As a tech and ticketing professional, he is passionate about supporting digitalization to help create links before, during and after an event.
Jimmy is a serial entrepreneur with a passion for science, technological progress and entrepreneurship. A graduate of Centrale Lyon and emlyon, he taught at the prestigious business school for over 4 years. Co-founder of Neuralytics, a company developing artificial intelligence solutions for automotive distributors, his company was acquired by the Cosmobilis group in 2022. He is now Chief Data Officer of the group.
A graduate of emlyon in 2013, Maël has been working in the world of software and fast-growing companies for over 10 years. For 5 years, he held the position of CPO at Agicap, the leading cash management solution for SMEs in Europe (FT120, $100M raised in Series B, present in 10 countries). He was previously co-founder in charge of product at Botgen, a start-up developing a training platform for conversational artificial intelligence models. Prior to Botgen, Maël was Marketing Director at Cosmotech (€20m Series B funding), an innovative start-up developing digital twin modeling solutions.
With over 20 years' experience in IT consulting and the software market, Olivier has spent his life following his dreams and ambitious projects. Over the past 10 years, he has co-founded LumApps. He has put all his energy and passion into LumApps, to rethink the digital workplace on a global scale. LumApps has raised a total of $100 million and now has over 4 million users worldwide. Prior to LumApps, Olivier founded gPartner - now Devoteam G Cloud.
Passionate about entrepreneurship, Hugues stopped his studies 1 year before graduating to dedicate himself to the creation of Dealabs in 2011. Since then, Dealabs has gone international, joining the Pepper group of 12 communities around the world. Over the years, Hugues has developed skills in business management, structuring and leadership. Now a Business Angel, Hugues supports and finances start-ups.
Juliette founded Adéa Présence, a homecare organization, when she finished her studies. For 11 years, she developed new ways of supporting the elderly and people with disabilities, particularly with complex pathologies. At the same time, in 2016, Juliette was appointed Vice-President of the Auvergne-Rhône-Alpes Region, responsible for infrastructure, the economy and digital uses. During her term of office, Juliette will be responsible for 3 priority projects: the Digital Campus, with the creation of the Ecole 42 Lyon Auvergne-Rhône-Alpes, support for the deployment and improvement of infrastructures, and digital confidence and citizenship (cybersecurity, gender diversity in the sector). In July 2021, Juliette will return to the private sector to support projects in healthcare, education and industry before joining Huggy, a circular recruitment start-up.
In 2014, Romain co-founded lePERMISLIBRE with Lucas Tournel. This platform facilitates contact between driving instructors and candidates throughout France. Thanks to its digital, flexible and cost-effective approach, it has attracted over 470,000 applicants. In February 2023, lePERMISLIBRE will go public, bringing together over 1,000 teachers in more than 550 towns across France.
After a career focused on finance and HR in an international tech environment, Simmoni specialized in HR by setting up her own HR consulting and web writing business. Her aim is to put her wealth of experience to work for companies seeking to develop and retain their employees. To give voice to this conviction, she has created the podcast Connecting Leaders. Simmoni is also a committed member of the board of the international NGO Passerelles numériques (inclusion through tech), and of the shareholder committees of CAC40 companies.
Johann set up his own business in 2007 at the age of 19, creating a graphic design studio specializing in mountain sports. His career then took him to Lyon, where he co-created a number of businesses in the futureofwork and hospitality sectors. The "SOFFFA" cafés/coworking spaces in 2014, the "La Baraque Originelle" guest house in 2020 and the "La Cité des Halles" third-party venue in 2021. Entrepreneur by day, he is an events programmer by night for the emblematic "FoodSociety". In 2022, he embarked on a new entrepreneurial adventure - together with Amaury Dupouey, they created "ballad.club", with the aim of redefining the relationship with work. A major challenge, supported by two successive fund-raisings in 2022 and 2024.
A 2016 graduate of Neoma Business School, Valentin began his career as a salesman in a WineTech start-up. Now a consultant in a recruitment firm, he applies sales methodologies to the Data business. In 2019, he joined Agicap in its early days as Head of Talent Acquisition. In less than 3 years, he grew the team from 10 to 500 employees. For the past year and a half, he has been working as an independent recruiter for hyper-growth start-ups.
With 20 years' experience in the digital industry, marketing, branding and product, Thomas co-founded Younited Credits in 2010, the online direct lending platform now valued at 1.2 billion and present in 5 European countries.
In 2009, Émilie Legoff co-founded D2L, an innovative service provider with a network of over 70 European locations and 6,000 employees, to support companies in deploying innovative systems in the employment sector. She subsequently decided to found Troops in 2014 to digitalize HR processes in companies. In 2020, she was elected co-president of the French Tech Saint-Etienne Lyon association.
Passionate about the business world, Pierre-Alexandre has been assisting small and medium-sized businesses in their development for over 10 years, and innovative companies for the past 2 years. Formerly a branch manager in Gerland, Pierre-Alexandre is now in charge of innovation for Crédit Mutuel du Sud-Est, a founding partner of H7. His mission: to support innovation through the 4S competition and the financing of companies with strong growth potential.
Cédric created the digital totem pole in France's leading metropolis after founding a shipping container processing company, which he sold in 2019. He is convinced that entrepreneurship is a powerful vector for realizing one's dreams, sharing one's convictions and having a concrete impact on one's environment. He has also put his experience and knowledge at the service of cultural projects such as Nuits Sonores, run by Arty Farty, of which he was treasurer, and Le Sucre, of which he was general manager.
Batch 02
Criteria for joining shortcut
Developing a full-time tech start-up on your own or with your partners
You're ready to work at H7 for 3 months
You want to accelerate and measure your impact in an environment of excellence.
+400 perks
Entrepreneurs' testimonials
- A group spirit and strong solidarity between entrepreneurs at a similar stage, creating a stimulating environment. - Boards of excellence that challenge with relevance and provide real strategic clarity. - High-profile presentations, including the unique experience of pitching in front of hundreds of people. - Integration into H7 and access to its many services (workshops, start-up managers, conferences, etc.), a real lever for accelerating.
We clearly had a before and after shortcut. The notion of focus, which was particularly discussed during the boards, enabled us to concentrate on the essentials, and it paid off.Â
Shortcut put us in an acceleration bubble for 3 months, fostering exchanges that kept us moving forward, both with the startups in the program and with board members and H7 management. We were also privileged to have interviews in small groups with well-known figures in the ecosystem. All this helped us to progress, strengthen and gain visibility, culminating in a pitch in front of several hundred people.Â
A great opportunity to focus for a few moments on the essentials of our start-up, analyzing, prioritizing and executing what really matters to our business.
Batch 01
Flaash helps real estate agents enhance the value of properties for sale using a simple image and artificial intelligence.
After Shortcut, Flaash grew by 20-30% a month.Â
Live VendorÂ
Live Vendor is a tool that lets you interact directly with your customer on your site or by video, to shorten the sales cycle.
Following the program, Live Vendor saw a 400% increase in the number of appointments obtained.
In 2022
200
Start-up
+80%
Annual growth
200
Start-up
200
Millions of euros
x3
Annual growth
200
Millions of euros
The news
Demoday
- Developing a full-time tech start-up on your own or with your partners
- You have evidence of traction and growth potential
- Are you ready to come and work at H7 for 3 months?
- You want to accelerate and measure your impact in an environment of excellence
The program costs €4200 plus VAT. It includes :
- The daily routine of a start-up manager
- Monthly follow-up by a board of 2 to 4 dedicated mentors
- Weekly advice and feedback from entrepreneurs and C-LEVELs from top start-ups
- A pitch filmed at zero to one, Lyon's start-up event, in front of more than 1,200
participants, including investors, partners, talent and journalists. - High visibility with a dedicated communication plan for H7 audiences and partners
- +400 negotiated financial advantages on your tools
- Putting you in touch with H7 partners
- Unlimited access to H7 for 4 months for 2 people with all associated services (workstations, meeting rooms, call boxes, wifi, printers) + one additional month's hosting at H7.
We have no stake in your start-up.
If raising funds is one of your objectives, we can put you in touch with financiers (banking institutions, investment funds, business angels). You'll also have the opportunity to pitch your project to investors in June, at the demo day held as part of zero to one, Lyon's start-up event.
The program is based on one principle: trigger the right encounter at the right time. To achieve this, we offer several group and individual sessions:
- Monthly meeting with your board: 1h30 one-to-one meeting with your mentors to share your challenges, challenge your strategies and find solutions.
- Ask Me Anything: 1 hour of collective exchange with entrepreneurs and C-Levels from the best start-ups, who will share their shortcuts with you.
- Weekly Mastermind: the start-up promotion meets to share progress and future challenges, to help each other identify solutions, with the support of the H7 team.
- Individual coaching by the H7 team: you benefit from one-to-one mentoring from H7. These sessions can also lead to contacts with experts from our extensive network, depending on your priorities and issues.
- 2 dinners and 1 lunch with the start-up promotion and mentors, to strengthen ties and create opportunities
Prior to the program, each start-up will be assigned mentors, chosen according to their skills and expertise. Meet your board every month for 1h30: take advantage of this opportunity to share your challenges and get maximum feedback and advice for your business.
At the same time, you'll benefit from ongoing support from your start-up manager.
All shortcut support takes place face-to-face, to make the most of the various opportunities to meet and exchange ideas (dinners, demo days, individual and group time).
The face-to-face mode also enables you to take advantage of H7's community times, to meet and exchange with other entrepreneurs and talents in the community.
Mentors are entrepreneurs and talents who are willing to take time out to help start-ups in the shortcut program. They are involved in the start-up selection process, so there's no need to contact them beforehand.
This can be detrimental to your candidacy if you are over-solicited.
The demo day will take place during the 5th edition of zero to one, the start-up event in Lyon initiated by H7, which brings together over 1,200 people to celebrate entrepreneurship, tech, creativity and impact.
Over the course of the day, more than 40 speakers from some of Europe's finest start-ups will share their stories of going from 0 to 1, their successes and failures.
At the end of your three-month support period, we'll give you an extra month's hosting at H7. You can also extend your support by joining the Community program: no end date, no equity investment, just regular content to help you grow.
Since its launch in 2019, over 200 start-ups have been supported by the Community program.
