A one-hour discussion between H7 entrepreneurs and Julien Riou, founder of Naddymess, on the topics of copywriting: the secrets of storytelling and writing for performance.

About Naddymess

  Naddymess is a parody website (whose name is inspired by Maddyness, a media outlet specializing in startup news) that analyzes startup news with humor. The media outlet uses all the codes of journalism in articles that satirically and offbeat caricature the ecosystem. A subtle way of highlighting the excesses of certain players in French Tech, the site even claims to be labeled "Fail Tech."